Image: Mike Brooks
Parks for Downtown Dallas (PfDD) is the successor organization to The Belo Foundation, which was established in 1954 by the parent company of The Dallas Morning News. Parks for Downtown Dallas is a 501(c)(3) foundation that was established in 2015 and is dedicated singularly to the long-term development and support of public parks within the center city.
Four New Parks
Parks for Downtown Dallas has committed substantially all of its assets to the design and construction of the four priority parks identified in the Dallas Park and Recreation Department’s 2013 Downtown Parks Master Plan Update. PfDD completed Pacific Plaza in October 2019, and continues to advance work on West End Square, Carpenter Park and Harwood Park.
The four priority parks are being funded by $39 million in City of Dallas bonds, approved by the citizens of Dallas as part of the 2006 and 2017 Bond Programs, and more than $55 million in committed private investment.
In parallel with park design and construction, PfDD is actively engaged in a $25 million fund-raising campaign to ensure the long-term maintenance and support of Downtown parks. An endowment fund established in 2018 to support future public improvements and ensure that our Downtown parks system continues to contribute to the sustainability and quality of life for decades to come. The fund will complement the city’s investment in routine maintenance and assure the quality of these green spaces in an urban environment.
Our Track Record
Parks for Downtown Dallas is a longtime partner in building and maintaining Downtown Dallas parks and open space, beginning with the construction of Lubben Plaza which was gifted to the City of Dallas in 1985. PfDD is proud to have supported Downtown parks through grants to the Dallas Parks Foundation for Pioneer Plaza; the creation of the Dallas Police Memorial; maintenance of Lubben Plaza from 2002-2018; multi-year funding for the operations of Ferris Plaza; as well as the design, construction and ongoing maintenance of Belo Garden.
Amy Meadows, who served for 11 years as the vice president and executive director of The Belo Foundation, is Parks For Downtown Dallas’ president. Its trustees include chairman Robert Decherd, Guy Kerr, Dunia Shive and Marian Spitzberg.